Uomo con barba curata su moto custom, sponsor The Inglorious Mariner Beard's Race Lignano

The Inglorious Mariner is Main Sponsor of the 2026 Beard's Race in Lignano Sabbiadoro

There is a point of contact between those who ride miles on a motorbike and those who have crossed oceans in search of pure ingredients for men's care. It's the same hunger for the road, the same desire to leave a mark without polluting the path.

That's why The Inglorious Mariner comes aboard the Beard's Race, the contest dedicated to Italy's best-groomed beards, moustaches and goatees, taking place on Saturday, September 19th, as part of the Italian Bike Week, the motorcycling festival that from September 17th to 20th, 2026 brings thousands of enthusiasts to Lignano Sabbiadoro for its 5th edition.

The contest: when a beard becomes a work of art

The challenge is set for Saturday, September 19th at 2:00 PM on the Main Stage of the Luna Park Area in Lignano Sabbiadoro.

The Beard's Race is organized and promoted by Fabrizio Bottos, two-time winner of the World Beard and Moustache Championships (in Antwerp in 2019 and in Burghausen in 2023) and the only Italian in history to win the world title, with his iconic 60cm natural beard.

The contest, open to all with free entry, will see participants compete in front of a panel of expert judges across three categories:

  • Beard
  • Moustache
  • Goatee

The judging criteria will reward beauty, shape, length and the tailored care of every single detail.

Exclusive prizes by The Inglorious Mariner up for grabs

To celebrate the winners of this second edition in Lignano Sabbiadoro, The Inglorious Mariner will award premium kits and professional products for beard, hair and body care. A selection designed for those who live their image with character and style. 

An alliance built on authenticity and respect

The bond between The Inglorious Mariner and the Beard's Race is rooted in a shared vision of journey and identity. The Inglorious Mariner is Italy's first 100% plastic-free brand, from formulation to glass and aluminum packaging, created to offer the highest quality men's grooming products with full respect for nature.

Just as motorcyclists and beard enthusiasts pursue authenticity without compromise, our brand translates the spirit of adventure into authentic, powerful and clean daily care rituals.

Details and information to take part

Do you have a champion beard and want to take the challenge? Entries for the contest are now officially open.

  • When: Saturday, September 19th, 2026, 2:00 PM
  • Where: Main Stage, Luna Park Area, Lignano Sabbiadoro (UD), Italian Bike Week
  • Entries and contacts: email fabrizio@savethebeard.style, phone/WhatsApp +39 348 6629566, Instagram @fabribeard, web savethebeard.style

See you in Lignano: let the journey, and the challenge, begin.

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